Together with an international network of experts from the entertainment industry, the HIP.Group develops new concepts and services. 
These offer B2B and B2C providers new value chains in food, music, fashion,... for the stationary and online retail of the future. 
Concept development, branding and customer experience management for future sales and consumer trends. In-house developments, start-ups and joint ventures are the preferred methods for implementing new business models. Company founder and concept creator Claus Hofmann, based in Switzerland, has worked mainly in Germany, Austria and the Principality of Liechtenstein since 1989!